Marketing & Communications Manager

Location: Perth CBD
Job Type: Freelance
Salary: c.$475 + super a day
Contact: Hilary Williams
Call: Hilary
Reference: 951556
THE COMPANY:
  
Our client is a not-for-profit industry association, advocating for the interests of Australia’s advertisers. They are seeking a part-time (two days per week) Head of Marketing/ Marketing & Communications Manager for a job share on an initial contract.
  
THE ROLE:
  
This role combines two key elements: Head of Marketing responsibilities as part of the job share, alongside Marketing & Communications Manager activities. Key responsibilities include:
  
Head of Marketing:
  • Develop and execute the overall marketing and communications strategy, ensuring alignment with organisational priorities.
  • Establish clear objectives, KPIs, and implementation plans, providing regular progress reports.
  • Oversee thought leadership initiatives, speech writing, and brand campaigns.
  • Build and maintain strong relationships with key media contacts alongside the CEO.
  • Develop media strategies, proactive PR tactics, and communications assets such as press releases and opinion pieces.
  • Lead the podcast partnership and drive compelling member engagement content.
  • Develop and implement strategies to increase awareness and participation in events and training programmes.
  • Collaborate with the Director of Member Engagement and Events on member acquisition and event planning.
  • Lead marketing and ticket sales activities.
  • Manage the marketing budget, ensuring effective resource allocation.
  Marketing and Communications Manager:
  • Manage the communications calendar, create and oversee content for the website, social media, and newsletters, and implement communication strategies.
  • Assist with media releases and thought leadership initiatives, ensuring effective messaging.
  • Execute brand marketing activities, oversee digital initiatives, and maintain brand consistency across all channels.
  • Support event marketing, amplify content, and collaborate on member engagement strategies.
  • Oversee key documents, brand guidelines, research papers, and marketing assets.
YOU:
  • At least 5–6 years' experience in a senior marketing and communications role.
  • Proven track record of leading projects from concept to completion.
  • Event management experience is a plus.
  • Excellent time management skills and exceptional written and verbal communication.
  • Must be open to a part-time role and job share.
If you are an experienced Marketing & Communications professional looking for a part-time contract with the potential to extend and are available immediately, we’d love to hear from you!